Tagged: American Board of Anesthesiology

The ABA Receives the Gold MarCom Award

 

MarCom Award pic

MarCom Award
Image: marcomawards.com

A graduate of the Leonard N. Stern Graduate School of Business at New York University where he earned his MBA, Dr. Daniel Batlan is a veteran medical professional who serves as medical director at Specialized Pain Management in Las Vegas, Nevada. Further, Dr. Daniel Batlan is certified by the National Board of Medical Examiners (NBME), the American Academy of Pain Management (AAPM), and the American Board of Anesthesiology (ABA).

In 2016, the ABA was recognized for the quality of its branding work with a gold MarCom Award from the Association of Marketing and Communication Professionals (AMCP). The award, which is given as part of a national competition that has about 6,000 entries each year, commended the ABA’s work in launching a new website, logo, and overall brand identity.

Entrants to the competition range from individual entities to Fortune 500 companies, with approximately 20 percent eventually walking away with a gold prize. When speaking about the award Deborah J. Culley, MD, the ABA’s secretary, was quick to note the work of the ABA team in making the brand synonymous with the quality of its educational and certification programs.

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